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September 09, 2019 3 min read

Back to the source. The unspoilt, dreamy West Iceland is home to diverse natural spectacles, fjords and our GREY algae.

The Nordic island state, once considered a sleepy domicile, is now a popular tourist destination. Characterized by volcanism and water wealth, Iceland has numerous active volcanoes, rivers, lakes and waterfalls. With 330,000 inhabitants, it is the least populated country in Europe and, according to the Global Peace Index, has been the most peaceful country in the world since 2008. A dream domicile for humans, even more so for flora and fauna. For the island is home to more than 400,000 sheep and 4 million puffins - Iceland's estimated main inhabitants.

The home of algae

Today we from GREY travel to the west of the island, where it all began. Time seems to have stood still in the vast fjords and picturesque backdrops of the West. In harmony with nature, more and more tourists are seeking out the vastness and the original diversity of species and nature in the country. We can understand this all too well. Because years ago we too lost our heart to Iceland and with it we won our caring miracle alga ASCOPHYLLUM NODOSUM. With these five highlights of the region Iceland will soon be on your travel list:

  • Hvalfjörður Fjord - as part of the Westfjords of Iceland, this is the deepest fjord in Iceland at 84 metres and a good spot to experience whales in the wild. Not far from the fjord is one of the highest waterfalls in the country, the Glymur, which plunges thunderously into the depths at 196 metres.
  • Deildartunguhver -on cold days a visit to the largest hot spring in Europe is a must. A pipeline supplies the two towns of Akranes and Borgarnes and surrounding farms with hot water at 100°C. The origin are numerous springs, which gush out of the earth up to 180 litres of water per second.
  • Snæfellsnes Peninsula -is often referred to as "Iceland in miniature", as all the natural attractions of the island can be found in a very small area. According to the Icelandic saga, Bárður in Arnastapi, half troll, half human, was one of the first inhabitants of the region and is now the patron saint of the peninsula. It accompanies travellers through the West of Iceland. We have not seen him yet. ;-)

  • Látrabjarg -the bird tipping is an extraordinary spectacle. The westernmost point of Europe is home to countless wild, sometimes even very trusting, puffins, which can be found on 400-metre-high cliffs along the 14-kilometre-long coast. But not all year round. From the end of April, the birds return to the sea before they fly out again in mid-August. In September they invoke privacy. So with a little luck you will find a puffin in the summertime at late evening.
  • Ascophyllum nodosum - the brown algae is a true marvel. With its caring, antioxidant and regenerative properties, it provides the perfect basis for our GREY products and the processing of Vitadylan, our specially designed algae-based fabric. You can read more exciting details about our wonder alga here.

Now, if the feeling of wanderlust comes up, we can understand you all too well. This is one of the reasons why we at GREY only rely on our miracle algae and no other basis. Order your first GREY shirt now and get your personalized ocean breeze of Iceland at home.


How careful are you when travelling? Do you consciously savour memorable travel moments? How about this:


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